Beckon - Bilingual Recall and Rebooking Engine for Vet Clinics and Dental Practices

Dashboard, recall lists, recall detail, the two-way SMS inbox and recall rules, with the recall quick view and message preview panels. Every one of the 32 demo recalls opens its own detail page.

Quebec locations default to French. A rule cannot be activated while a Quebec location has a step without a French template, and the demo's dental cleaning rule holds sends to its Gatineau clinic until one is added.

Each phone number and email carries its own express, implied or opted-out consent with the source. Implied consent from a visit ends after 2 years, and a STOP, ARRET or ARRÊT reply records the opt-out and blocks further texts.

3 clinic locations in Ottawa and Gatineau, 7 staff, 24 households, 30 patients, 8 versioned rules, 15 message templates and 12 SMS conversations.

Recalls That Stopped at the First Postcard

Due lists came out of the PMS once a month and were worked by hand. There was no sequence after the first reminder, no follow-up for no-shows or cancellations, and no record of which messages led to a booked visit.

Consent the Clinic Has to Prove

Under CASL a recall needs express or implied consent, and implied consent through an existing relationship generally lasts 2 years from a purchase or 6 months from an inquiry. The sender carries the burden of proof, and an unsubscribe must be honoured within 10 business days.

Two Languages Across a Provincial Border

The Charter of the French Language generally requires commercial messages to Quebec consumers to be available in French, and Quebec's Law 25 adds its own privacy duties. Clinic groups near the border serve English and French clients from the same system.

Generic Bulk SMS Did Not Know the Patient

Clinics that tried bulk-SMS tools found they did not read the PMS, texted owners about deceased pets, ignored opt-outs and kept no consent record. Dental practices also need minimal message content under health privacy laws such as PHIPA in Ontario.